After competing with Salman Khan’s ‘Bharat’ head-on in India, the makers of Laiye Je Yaarian have released their film, today (7th June) allover the world. Starring Harish Verma, Amrinder Gill, Rubina Bajwa and Roopi Gill in the lead roles, this out-of-the box story-driven film written by Dheeraj Rattan and directed by Sukh Sanghera is produced by Rhythm Boyz Entertainment.
Led by Karaj Gill, Rhythm Boyz Entertainment is known for churning Punjabi movies with unique concepts. From making a film on demonetisation (Golak, Bugni Bank Te Batua), to making an unlikely pair of Binnu Dhillon and Kavita Kaushik a runaway success in Ballewood (Vekh Baraatan Challiyan) to making superb period dramas like Bambukat and Angrej and also, serving loads of entertainment to our audience with cross border love story like Lahoriye and not to forget films like Love Punjab, Goreyan Nu Dafa Karo and Ashke, this production house has always felt the pulse of our audience and served content accordingly.
Now with Laiye Je Yaarian, a new experiment has been conducted in Punjabi cinema, where content is the king and rules above everything else. With no unncessary dialogues, plethora of supporting actors or usual dance numbers, the film has made a strong impact on the audience that loves meaningful yet entertaining cinema.